Ideational and experiential change and transformation takes place right in front of our eyes every day and all the time. How?  Your awareness thinks thoughts and changes from one thought to another  which is simply directing one’s attention onto that idea, then withdrawing it and placing it on another idea.

Experientially/Knowingly, which by the way is a deeper mode of experience than mere thinking/figuring about as in abstraction, the awareness does the same thing by reaching out to experience the emanations of objects in the temporal universe and then withdrawing its awareness from them.

In commerce transformations take place constantly like for instance the transformation of production into consumption that occurs at retail sale.  On a temporal level this is exchange, but ADDITIONALLY for both merchant and individual it is a third thing, namely the EXPERIENCE of retail sale and the transformation of production into consumption.

Most of Man’s obsessions and hungers are simply the missing of/inability to consciously experience such things fully and satisfactorily and so be willing to “get on” with the next experience fully and satisfactorily….instead of trying to hold onto it and/or accumulate it as some sort of fetish.